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Guillaume RIO
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If the CES 2022 had mobilized only 45,000 participants, this year we had a return to normal with more than 170,000 visitors and 3,300 international start-ups! Note a very strong French delegation with more than 200 start-ups.

5G and IoT more present than ever

Introducing the CES, CTA (Consumer Technology Association) announced that industrial uses via 5G and the Internet of Things (IoT), autonomous devices and quantum computing will take off in the coming years. The CES believes that we will soon be moving into the era of automation and virtualization. It will therefore be driven by 5G and IoT, two very important levers to switch to industry 4.0 (smart, connected and sustainable factories), but also to Web3 and metavers. It should be noted that there was a village (#cesw3t) made in France dedicated to Blockchain and Web3 and managed by the French Federation of Blockchain Professionals (FFPB) and with the support of the Foreign Trade Advisors.

We are now going to focus on mobility, health and well-being areas for which the novelties and announcements were very present!

Mobility and Health and Wellness, the two main focus areas of this 2023 edition

Car industry

AfeelaAt CES the automotive sector is strongly represented and is not short of announcements. As proof the Sony-Honda joint venture has launched its own car brand called Afeela. It all started in 2020 with the presentation of the Sony Vision-S SUV concept, then the Vision-S 02 SUV in 2022, before the announcement of this partnership between Sony and Honda. The first vehicle of the Afeela brand is a new ‘zero emission‘ sedan, the standard version of which is to be marketed in 2025 and delivered in 2026. 

Stellantis at the keynote of Carlos Tavarez announced the launch of a division “Data as a service”. The automotive giant is creating a new business entity dedicated to operating and marketing the ‘data’ of connected vehicles. Called Mobilisights, it will sell its services under licence to the public and private sectors. The goal is to generate 20 billion euros in annual revenue by 2030 through its software activities. Stellantis, which brings together 14 brands including Peugeot, Citroën, Fiat and Chrysler, has planned to reach a fleet of 34 million connected vehicles by 2030!

BMWFor its part, the manufacturer BMW has unveiled a prototype electric car that is managed by BMW’s own software (MBOS) including augmented reality and whose body changes color.
This concept car, named BMW i Vision Dee (“Digital Emotional Experience”), made the buzz during the show.

Lightyear 2On the energy side, the Dutch company Lightyear, presented its Lightyear 2 which has a system of energy recovery via the sun’s rays (whose announced range is 800 km.). According to its CEO, the new Lightyear 2 will ‘democratize solar electric driving’. 

In addition, the traceability of all these vehicles could go through the start-up Codenext, which offers via the blockchain to track the entire life of the vehicle (maintenance, mileage, etc.) in a secure and objective manner. In an automotive market where the opportunity is in order, this solution seems promising to secure this second market! Finally, the Turkish automotive group TOGG (Türkiy’s Automobile Joint-Venture Group) which had the largest stand of the Auto and whose ambition is to transform the automobile into a “digital device” announced at the CES that it has introduced a digital asset portfolio integrated with a smart device to connect mobility technology to the Avalanche blockchain (Smart contract).

health and well-being

WC U-Scan de WithingsAll connected is the IOT has a bright future for the health field. As proof the French Withings has launched U-Scan, a device that offers daily analysis of the composition of the urine of its user directly at home. The principle is simple: placed in the toilet bowl, the device consists of a reader, which recovers the urine, and a cartridge system that analyzes it.

However these are not the only ones, there were plenty of connected toilets on the living room using equivalent and more integrated systems. The most advanced nation in this sector is undoubtedly Korea, which mobilized a large part of this subject.

Just like Nuralogix (we talked about this last year), i-Virtual, based in Metz, has developed Caducy, a technology that allows you to measure vital parameters remotely using a simple 30-second video selfie. The final diagnosis includes heart rate, breathing rate, stress level, but also blood pressure, all without a cuff or other necessary accessory. We could very well find this application during our next telemedicine consultations.

Caducy de i-Virtual

Noesis anti ronflementYou’re tired of your husband snoring at night, the Noesis Society has a pillow for you. Indeed, the latter is able to detect the first snores and adapt, by pressurizing or the reverse in order to obtain the anti-snoring posture.

Humanoide Miroki de Echanted ToolsMiroki from the company Echanted Tools is a humanoid for assistance to the elderly in other can carry up to 3 kilos and move at 3.2 km/h, while displaying 8 hours of autonomy. Enchanted Tools plans to sell 500 robots (at €30,000 each) by 2025.

Emobot Also for seniors, Emobot is a robot that monitors the emotional state of the elderly continuously, deployed in EHPAD or at home. It detects signs of depression upstream. For the first time, doctors and psychiatrists have access to a continuous visualization tool, which allows them to detect the onset of disorders in advance and then to follow their evolution! 

Neoplants Neoplants, a French company, presented a genetically modified indoor plant. It purifies the air in the home by eliminating hazardous chemical components such as VOCs (Volatile Organic Compounds). Note that this plant is sold at 179 euros per unit.

Finally, like Codenekt for the automobile, the young French company Galeon aims to aggregate medical data, to process and secure it on the blockchain.

What if Korea was the main actor of this CES 2023?

To conclude, the very strong presence of the Korean delegation, which embraces all sectors of innovation brilliantly (automotive, health, metaverse, IOT, etc.) marks perhaps a shift on the global innovation scene. While Samsung, LG, hyundai naturally come to mind, Le ‘chaebol’ (conglomerate) Lotte group has demonstrated its lead in connected health (Cazzle platform) and presented its hyper-realistic metaverse (Caliverse) already used by a few million Koreans. Korea’s new Silicon Valley?

Guillaume RIO
Specialist of BATX & GAFA ecosystems and passionate about China, Guillaume analyzes the impact of new technologies on our lives.
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