Retailers, let's face the challenges
of innovation together

Matthieu JOLLY
2 minutes
After New York, the American brand open a showroom in London. A true store, Sonos concept store is a living place where visitors and customers can experience and test speakers in listening rooms that reproduce their interiors. Created by music enthusiasts, the brand wants the store becoming a true destination for music fans and visitors alike to come together, explore and exhibition and celebrate listening to music out loud.

What to do and see

chat with musicians

Do not be surprised when entering the store. Sellers are not geeks or sound engineers but real passionate musicians engaged, for the most part, in musical projects. Do not hesitate to ask them their favorites of the moment!

Discover the sound like at home

How to choose a speaker without being a sound specialist? Simply by listening to your own music in conditions close to reality. For this, enter one of the listening rooms to test the different speakers of the american brand.

talk with Alexa

In interactive commerce, transform your speaker into a conversational agent by connecting the artificial intelligence of Amazon, Alexa.

Enjoy an arty exhibition

Why not take advantage of your visit to the shop to discover the exhibition of the moment. Listening room, living place or art gallery, the shop is constantly changing.

Chill out in a sofa

Go down to the basement and sit in one of the sofas to take a break in your day by listening, for example, music or exploring an exhibition.

The store in pictures

Matthieu JOLLY
Facing with the changes in retail, today's innovations help Matthew to think about tomorrow's relationship between the brand and the consumer.
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