French brand of shoes for men and women, Bocage has been tracing the path of the Circular Economy for more than five years now. While many still wonder about the profitability of the approach, the brand demonstrates that it is possible to combine sustainability and profitability. Starting point, L’Atelier Bocage, a service rental that allows the customer to change the pair of shoes every two months. Once returned and reconditioned in the Montjean-sur-Loire factory, they enter Comme Neuves, a corner dedicated to second-hand goods to live a second life.
Do you like to change clothes and be on the cutting edge of fashion? Subscribe to L’Atelier Bocage. Rent your shoes for each month €29 in summer and €34 in winter. After two months, you canrent new ones or buy them at 50%of their initial value.
2. Buy them second hand
When you come back to the store to return your rented shoes, don’t forget to pop into the corner Like New. You will find used, refurbished shoes at the factory and sold at 50% of their new value.
3. Discuss with the advisors
Are you still hesitating whether to rent or buy second-hand? Take ten minutes to chat with the store advisors. They will be happy to answer your questions and resolve your reservations, if necessary.
4. Rent for the week
If you have a wedding and your shoes are damaged, you don’t need to spend a lot of money. Choose your pair of shoes from Comme Neuves and rent them for 20 euros a week.
5. Caring for your shoes
Your shoes are tired. Trained by the Compagnons du Devoir, one of the employees will for 6€ pamper your pair of shoes to give it a new lease of life.