Retailers, let's face the challenges
of innovation together

17
mar
2016
Nicolas DIACONO
Technological Trends Senior Analyst
1 minute

Simplify your life!​

A store that sells empty boxes. Who would have believed over 30 years ago that The Container Store concept would work? In an urban landscape where homes lack space, the retail chain provides storage and space-saving solutions. ​
It has also fully integrated the characteristics of its clientele, for instance by offering four methods for paying for and collecting one’s purchases.​

THE CONCEPT

A store that sells empty boxes. Who would have believed over 30 years ago that The Container Store concept would work? In an urban landscape where homes lack space, the retail chain provides storage and space-saving solutions.
It has also fully integrated the characteristics of its clientele, for instance by offering four methods for paying for and collecting one’s purchases.

TO DO DURING THE VISIT​

Seeking out a sales assistant​

  • Convinced that if you are asked “can I help you?” you’ll answer “no”, the sales staff leave you alone. If necessary, you can find them easily at the entrance to the store.​

Scanning your products​

  • You don’t want to carry your items! Use the hand-held scanner at your disposal at the store entrance. When you have scanned and paid for your items, they will be delivered to your home.​

Choosing your delivery method​

  • The retailer has fully addressed the constraints of its clientele and offers numerous methods of purchase and delivery. ​

Getting a trolley​

  • You’ve run out of arms to carry your purchases. No need to return to the store entrance to find a trolley. They are available just about anywhere in the store.​

Signing up to the loyalty programme​

  • You want to purchase from France. Then take advantage of the loyalty programme by signing up to Pop! on one of the many screens at your disposal. ​
  • It takes only three minutes… and no paper.​

Live the experience in video

Photos gallery

Nicolas DIACONO
Technological Trends Senior Analyst
As an expert in emerging technologies, Nicolas travels to innovation shows around the world to spot and analyse the new trends.
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